What is Digital Marketing?

Digital marketing is the promotion and marketing of goods and services to consumers through digital channels and electronic technologies.

These digital channels can include the internet, mobile devices, social media platforms, webinars, search engines, online customer communities and other digital platforms.

Digital marketing also includes a range of approaches and tactics to reach and persuade the target audience through digital media, including email marketing, social media marketing, search engine optimization (SEO), content marketing and online advertising.

What you Get!

  • Brand Awareness

    Increase your brand awareness by having your brand on a website, and as many socials as possible.

  • Generated leads

    From your Website and/or Facebook page we will send any leads right to you.

  • More website Traffic

    The SEO on your Website will ensure that you have more unique visitors to your Website.

  • Increased Sales

    With increased leads and brand awareness you will get increased sales for your business.

  • Business growth

    With an increase in sales, you will have more customers leading to more infrastructure and that means your business is growing.  Congratulations.

TYPES OF DIGITAL MARKETING

Content Marketing

This digital marketing strategy tries to reach customers through content. Content refers to something an organization produces and publishes on a website with the intent to promote it through other marketing types, such as social media or email.

Email marketing

Organizations reach out to customers and prospects through email to promote current business practices such as sales or events.

Organizations reach out to customers and prospects through email to promote current business practices such as sales or events.

Social media marketing

Organizations use social media marketing through social networks and platforms, including Facebook, X (Twitter), LinkedIn and Pinterest to connect and communicate with customers and prospective customers, notifying them of updates or deals, as well as just communicating and building social trust.

Pay-per-click Advertising

PPC advertising lets organizations advertise on different websites with paid ads. An example of such an advertisement is a banner ad. If enough data or cookies are collected about a user, these ads can be targeted by characteristics such as age, gender, location or general interests. The ad publisher is paid every time a user clicks on the ad.

Affiliate marketing

An organization pays a commission to an influencer on a specific platform, such as YouTube or Instagram, to promote its product or service.

Video Marketing

Video marketing involves using video content to promote products, services or brands across digital channels.  It can be used across different platforms, including YouTube, Facebook, Instagram and TikTok, as well as on company websites.

How It Works

GET A QUOTE NOW

Please contact our team or complete the form below. A representative will contact you shortly.

  • Let’s Talk

    We’ll chat about your business, how you use technology, and what you want to get out of IT.

  • Choose Your Plan

    If we’re the right fit, you’ll choose the IT service agreement that works best for your organization.

  • Start Your IT Experience

    Within days, you’ll be experiencing IT like never before.